Latest Episodes

Listen on Apple Podcasts
Pick your platform to listen on

Episode 19: Kyle Kirkwood

October 20, 2020
Season 1
Episode 19
 George 50:39 0 Comments

Nailing Amazon Advertising with highly competitive keywords is an art, Kyle is an artist. In this episode we discuss:...

Read More

Episode 18: Kim Mathisen

October 12, 2020
Season 1
Episode 18
 George 55:23 0 Comments

Kim was director of tools at Amazon before ending her 11+ year stint at the company to start with...

Read More

Episode 17: Jason Greenwood

October 6, 2020
Season 1
Episode 17
 George 54:52 0 Comments

Jason teaches us how to craft end to end customer experiences online by dragging brands kicking and screaming into...

Read More

Episode 16: John Ghiorso

September 29, 2020
Season 1
Episode 16
 George 46:14 0 Comments

John’s spent the last 12-years building his Amazon agency and brings with him a seasoned, well versed head to...

Read More

EPISODE 15: Ryan Child

September 22, 2020
Season 1
Episode 15
 George 44:56 0 Comments

Ryan and I dive into building an operational base, utilising software and how advertising continues to be a powerful...

Read More

EPISODE 14: Mark Samuel

September 15, 2020
Season 1
Episode 16
 George 42:41 0 Comments

Mark shares invaluable insights for CPG brands on and off Amazon. Lifetime value, repeat purchases, first hire, packaging, to...

Read More

EPISODE 13: Daniela Bolzman

September 8, 2020
Season 1
Episode 5
 George 49:18 0 Comments

Within the first 10 mins we smashed out a 3-step plan to improve your listing – introduced by Daniela...

Read More

EPISODE 12: Florian Nottorf

September 1, 2020
Season 1
Episode 12
 George 42:02 0 Comments

Florian provided me with unknown insights into Amazon Germany that truly came as a great surprise to me. Having...

Read More

EPISODE 11: Aric Annear

August 25, 2020
Season 1
Episode 11
 George 41:19 0 Comments

Having led content development and promo planning at Amazon, Aric offers invaluable insights for those looking to build a...

Read More

EPISODE 10: David Glick

August 18, 2020
Season 1
Episode 10
 George 42:19 0 Comments

David is a former Amazon Vice President and was once responsible for the buy box algorithm. 20 years at...

Read More

EPISODE 9: Joshua Justice

August 10, 2020
Season 1
Episode 9
 George 46:55 1 Comment

Josh runs the Amazon marketing for one of the best supplement companies in the world – Nordic Naturals. Having...

Read More

EPISODE 8: Andrew Shields

July 31, 2020
Season 1
Episode 8
 George 52:39 4 Comments

Andrew is a veteran in the Amazon world and offers an array of different opinions on common topics, which...

Read More

EPISODE 7: Donal Treacy

July 21, 2020
Season 1
Episode 7
 George 47:17 0 Comments

I was lucky enough to spend a good stint of time working alongside Donal in the UK Amazon Business...

Read More

EPISODE 6: Gabriel Caceros

July 16, 2020
Season 1
Episode 6
 George 45:41 1 Comment

Gabriel initally entered the Amazon world as a seller, building his own brand in the baby niche then eventually...

Read More
troy johnston podcast

EPISODE 5: Troy Johnston

July 10, 2020
Season 1
Episode 5
 George 43:28 3 Comments

Troy is the founder of Seller.Tools and an Amazon 7-figure earner. He’s truly leading the charge Amazon automation, particularly...

Read More

EPISODE 4 – Destaney Wishon

July 8, 2020
Season 1
Episode 4
 George 43:16 0 Comments

Destaney is the founder of BetterAMS, who I personally regard as the top Amazon Advertising agency in the space...

Read More

EPISODE 3 – Dave Officer

July 7, 2020
Episode 3
 George 44:53 0 Comments

Part of the reason I was attracted to and looking forward to speaking with Dave was his LinkedIn content....

Read More

EPISODE 2: James Dihardjo

July 2, 2020
Season 1
Episode 2
 George 37:35 0 Comments

James is co-founder of MerchantSpring, an Amazon marketplace solution in Australia. He’s been building a strong eCommerce knowledge base...

Read More

EPISODE 1: Ben Timmons

June 30, 2020
Season 1
Episode 1
 George 00:51:29 0 Comments

#1: Ben worked with George at Amazon for just under 2-years before heading over to Kraft Heinz. He set...

Read More

Behind The Mic

George Reid

Show Host

I started working for Amazon in 2016. Since leaving I’ve gone on to setup an Amazon advertising agency as well as an academy for small to medium sized brands looking to educate themselves on Amazon strategies – LaunchPod Academy.

Join Our Newsletter

Subscribe to receive info on our latest news and episodes

[BONUS EPISODES]

Available to subscribers

Check your email!