My mate Sam from Amazon is beautifully posh and spends 30-minutes chatting about the FBA aggregator business. If you’re considering selling your brand at some point, it’s worthwhile being aware of how it all works, most importantly, how to sell for more money. In this episode we discuss: How do these companies value your brand/business…
Read MoreAnother ex-Amazonian gracing my virtual studio. If you sell consumables, this is for you. In this episode we discuss: How he quickly increased customer referrals with one simple change Fixing leaky holes in your customer bucket Converting customers on your website Driving average order value on your site The importance of influencers and why you…
Read MoreNailing Amazon Advertising with highly competitive keywords is an art, Kyle is an artist. In this episode we discuss: Why you shouldn’t worry about Amazon brands, they don’t have a soul The hack to getting traction on highly competitive keywords at a fraction of the cost The fastest advertising strategy to get sales on Amazon…
Read MoreKim was director of tools at Amazon before ending her 11+ year stint at the company to start with Microsoft, where she now sits as the Chief Customer Officer. In this episode we review the Amazon ecosystem from a higher level, looking at the mindset and attitude brands should take, as well as thinking about…
Read MorePart of the reason I was attracted to and looking forward to speaking with Dave was his LinkedIn content. He’s an illustrator at heart and a graphic designer by trade. In this episode we discuss: Creating parody ad campaigns using PornHub and how one huge brand got in touch with him to discuss it How…
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